March 4, 2021

Appointment brings over three decades of experience for IPLC

It has been announced that Paul Stainton has joined Richard Harrow in the UK office of IPLC. As independent consultants they will work collaboratively under the IPLC banner.

Mr Stainton has worked for over 33 years in the buying departments of the Co-Op and Aldi in the UK, leading buying teams responsible for multi-million-pound turnovers. When we combine Paul’s experience with Richard’s, who has spent some 35 years on the supply side, this brings together a unique resource in the world of Private Label.

Paul Stainton

Mr Stainton was the very first buyer at Aldi UK, where he developed Private Label ranges from concept to launch across many categories including ambient, frozen, chilled, and non-food categories. Managing performance in periods of unprecedented growth for Aldi UK, he was responsible for supplier negotiations, category strategies and Private Label new product sourcing as well as design development.

Mr Stainton added: “Private Label share in the UK has grown from 46.8% to 52.7% in the past eight years alone. As one of the leading countries in Private Label innovation, the UK offers suppliers tremendous opportunity for growth. Having a deep understanding of retailer requirements in Private Label, I feel my knowledge and experience will be an asset to suppliers. I am delighted to join the IPLC and their team of international consultants.”

Richard Harrow commented: “I have known Paul for many years having been a key supplier into Aldi UK and worked with him on many occasions. It will be a real privilege to work alongside Paul again as I have always considered him to be a consummate professional with a deep understanding of the UK retail market and the role that Private Label plays in it.”

Koen de Jong, Managing Partner IPLC, says: “We are delighted to strengthen our office with this seasoned retail professional. The UK is the cradle of private label and virtually all strategic innovations originated in this market over the past few decades. Paul experienced the enormous development of Aldi and the growth of Private Label up close, developing sustainable relationships with suppliers from all over Europe. Having two experienced partners in the UK, one from retail and one from manufacturing places IPLC in a unique position. We are on the eve of major changes in the market and with a strong presence in the UK we hope to assist our clients even better than before on relevant issues.”