Lee Kum Kee, the trusted name in Asian sauces and condiments, is expanding into noodles for the first time with its new Plain Noodle range – featuring four authentic Asian-style varieties: Egg, Ramen, Knife-Cut, and [read more…]
Better Eggs, a family-run brand built on welfare, nutrition, taste and quality, has secured its first national supermarket listing at Asda. Available in selected stores nationwide, the range includes six Medium (£2.24), six Large (£2.48) [read more…]
Beer drinkers can enjoy a new alcohol-free, functional lager with the arrival of High & Dry. Co-founded by Hawkstone senior brewer, Donncha Burke, and Clarkson’s Farm alumni, Louis Church, High & Dry offers drinkers a crisp [read more…]
Polenghi’s Lazy Lemon has rebranded in the UK as ReaLemon, aligning the market with global branding and introducing a refreshed packaging designed to boost standout on shelf. The rebrand retains the same trusted recipe – made [read more…]
In an era of intense competition and shifting shopper behaviours, brands face unprecedented challenges in maintaining growth and loyalty. IGD’s latest report, ‘How brands can drive growth in challenging times’, delivers actionable insights and successful brand [read more…]
iPRO is proud to announce its official launch into 550 Morrisons Daily stores across the UK, marking another exciting step forward in the brand’s mission to make healthy, functional hydration more accessible to people on [read more…]
Head of Consumer Products at 4C Associates, Katy Gallagher, explores key developments in consumer behaviour that are shifting the strategies of food and beverage companies. Insights from 4C Associates’ annual food and beverage (F&B) survey show that [read more…]
Plenish, the UK’s fastest-growing dairy alternatives brand, has expanded its best-selling range of plant-based drinks with the launch of Plenish Zero Sugar Oat M*lk – made with only four naturally sourced ingredients, and the UK’s first zero sugar [read more…]
Pusser’s Rum, the original Royal Navy rum, is proud to announce the launch of Night Watch, a new limited-edition expression released to commemorate Trafalgar Day on 21st October 2025. Night Watch marks a bold new direction for [read more…]
Balloon One, the technology partner optimising global supply chains, has launched ProFresh to address key challenges when it comes to wasted time and food. ProFresh tackles one of the toughest warehouse challenges, instantly identifying and processing fresh produce. [read more…]
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