Salmon producers in Scotland have provided insights to MSD Animal Health’s Aquaculture team thanks to its first fish health survey.
The MSD Animal Health team produced an industry survey which was sent to a wide selection of customers and industry stakeholders in a bid to further develop industry insight and improve relationships.
With results now in, the MSD Animal Health team has been able to gain sight of what value the products used are to a business, what issues are being discussed in the industry and where they can offer increased support and value to its customers.
Over 78 per cent of customers said SLICE®, the the number one market leader of feed premix that targets sea lice in salmon, was valuable to their business and 74 per cent rated AQUAVAC® PD3, a single-injection vaccine that protects against the three main pathogens affecting salmon in the UK, as medium to high value.
Amongst this product feedback, there was also positive responses to questions about customer service. The survey revealed 86 per cent of respondents felt MSD responded in a timely manner and that 66 per cent of customers wanted to hear more about MSD products and services.
It was also revealed in the survey that additional input would be welcome in terms of staff training, vaccination planning and biosecurity.
Dafydd Morris, Business Manager of Aquaculture at MSD Animal Health Aquaculture, said: “We produced this survey as part of our commitment to investing in research and development to improve fish health in farmed salmon. We strive to continually improve our services, so to gain insight like this from the survey is an excellent way to listen to and learn directly from our customers.
“We work with fish farms on a daily basis and with the results of this survey reflecting the positive feedback we receive face-to-face, it is very encouraging. It also provides us with insight where our services such as staff training can be further utilised and brought in to improve the services we offer.
“Our team will use the results and additional feedback to enhance the product development and services offered across the country in order to continually improve fish health.”