Montezuma’s first licensed product since appointing Licensing Agent, The Point 1888 goes on sale this month. Working with Kimm and Miller, a bottle of sparkling Gancia Pinot di Pinot Roseand a pack of Montezuma’s truffles have been packaged in tube-shaped boxes as gifts for Valentine’s Day and Mother’s Day, for purchase through Debenhams, Moonpig and Montezuma’s website.
Licensing Agent The Point 1888 brought Montezuma’s and Kimm and Miller together last year, as part of a new three year agreement with the Sussex-based national chocolate brand. Autumn will see a larger gift range for sale via Montezuma’s own retail outlets and website and will be offered to a handful of select retailers.
Montezuma’s Brand Manager, Sarah Gainsborough, comments: “Our first leap into licensing has been exciting and a huge learning curve. We are thrilled to be working with The Point 1888, with their years of experience and complete understanding and love for our brand. Kimm and Miller were the obvious first choice for us when it comes to creating high quality gifting to complement a brand. They have a portfolio to envy and their visions for our brand are spot on. We can’t wait to introduce these fabulous products to the market this year!”
Will Stewart, Brand Manager of The Point 1888, adds: “We are delighted and proud to have brought together two partners who share the same vision for developing a beautiful range of giftware”
The agreement with Kimm and Miller will see new ranges of special product each year available for dedicated retailers and is expected to bring to fruition products such as Montezuma’s mugs, storage tins and jarsand branded beer glasses, among other gift items.
William Pegg, Kimm and Miller MD comments: ‘Kimm & Miller are thrilled to be working with, arguably Britain’s most innovative Chocolate Brand. The whole team at Montezuma’s has an infectious passion and enthusiasm and it’s been a hugely enjoyable process creating a gift range together with them.’
Montezuma’s expects both The Point 1888 and Kimm and Miller to play a big part in growing the brand in new markets and retailers over two years and there are discussions already taking place about a range of high street opportunities as well as exporting globally.