January 16, 2019

Jude’s expands its Little Jude’s range

Following the early success of its new low sugar Milk Lollies, Little Jude’s is delighted to announce the launch of yet another fortified milk product. Introducing Little Jude’s Chocolate Milk and Banana Milk, which have already secured a listing with Sainsbury’s and Ocado.

The wholesome treat for little ones from 18 months+ will be hitting stores of the national retailer across the country from January 2018, the new flavoured milk, which is the second product under the Little Jude’s brand created by British Ice cream experts Jude’s, will be available in individual cartons from the drinks fridges.

Using only 100 per cent naturally sourced ingredients, Little Jude’s Chocolate Milk and Banana Milk offers added health benefits having been made with added vitamin D and calcium. With absolutely no refined sugar, the nutritious drinks have been naturally sweetened with honey to ensure sugar is kept as low as possible.

Full of goodness, it is no surprise the new product is officially registered ‘Schools Compliant’ meaning it complies with the new Government Regulations to ensure schools are making the right, healthy choice when it comes to selecting food/drink for their pupils.

Commenting on the new flavoured milk, Chow Mezger, MD at Jude’s, a brand proudly committing ten per cent of all profits to children’s charities, said: “It didn’t feel right for us to continue creating delicious ice cream for adults and not find something equally yummy for the kids. Following the success of our milk lollies we realised the demand for natural, great tasting wholesome milk products for families – flavoured milk was an obvious next step for us and we are thrilled with the results. Securing a national listing for the launch was just fantastic and we look forward to hearing feedback come the New Year.”

With a heritage in crafting utterly brilliant ice cream, it is fair to say that these milky treats will win over children countrywide in an instant!  Whether it’s a handy mid-morning snack, a tasty afternoon treat, or for the packed lunch or picnic – Little Jude’s flavoured Milk will go own a treat with your little ones.

Little Jude’s Chocolate Milk and Banana Milk are available in selected Sainsbury’s stores from the 14th January and will be listed on Ocado from February. RRP £1.25, 180ml. Also available from independent cafes from February.