August 21, 2017

Global sparkling wine brand extends its ICE range with a new sparkling rosé

Freixenet, world-renowned Sparkling Wine producer, is launching ICE Rosé, to add to its ICE range – a unique wine made richer in flavour to balance the serve of sparkling wine over ice.

Following the popularity of ICE launched last year, the new Freixenet ICE Rosé has been specially blended from the finest Garnacha, Pinot Noir and Chardonnay grapes that offer intense aromas of woodland fruits, raspberries, sloes and strawberries, with a hint of aniseed and sweet spices to finish.

The premium quality is mirrored in the packaging, with the wine being presented in a chic and stylish bottle, sure to stand out amongst others on the shelves.

Liza Madrigal, Marketing Director UK & Global Travel Retail for Freixenet said: “We wanted to create a new way to enjoy this popular varietal, to have during the summer months. Using our wine expertise, we hand selected two of the finest red grapes to produce a wine that delivers a touch of spice, brings freshness, and flavours of summer berries, to achieve the optimum rosé profile.

“Following the success of ICE launched last year, we know that consumers are willing to try something new, so we are confident this new sparkling wine will be at hit amongst the rosé drinkers.”

Freixenet ICE Rosé will be available to buy in Waitrose and Ocado from June RRP £12.00.